bethharcourt21@gmail.com
About Me
A vibrant, personable, and target-driven, IEP qualified sales professional, currently working as an Employment Adviser at Fedcap Employment Ltd. I began my career as a Social Media Apprentice and worked up to Marketing Coordinator, before becoming a Regional Sales Manager for one of the UK’s largest gym franchises. I am a resilient self-starter, who is highly organised and delivers exceptional customer service.
Education
Total People 2017
Level 4 Digital Marketing and Social Media
Total People 2015
Level 3 Social Media for Business
Marple Sixth Form College 2014
Sociology, English Language, Religious Studies and Psychology
Sociology - A, English Language - B, Religious Studies - C and Psychology – D
2020
L2 Gym Instructor
Poynton High School 2012
13 GCSEs
A* - Cs
Work & Experience
09/20/2021
Employment Adviser
I currently work with learners on the Restart Scheme, which helps Universal Credit claimants who have been out of work for at least 9 months access enhanced support to find jobs in their local area. I provide a tailored employment support service to individuals to address barriers to gaining new employment with personalised support for individuals to achieve and sustain work, including supported job searching, re-training for a different sector and restoring self-confidence for work. • Managing a caseload of up to 60 participants and developing their job readiness • Addressing participants personal constraints to employment, providing challenge, advice, and guidance where appropriate to develop participants capability in the recruitment process ensuring they have the necessary skills and confidence to secure employment • Identifying, structuring, and recommending vacancy and training solutions, working in close consultation with your team to meet the specific needs of participants and employers • Developing relationships and networks with key stakeholders including employers, Job Centre teams and funding providers • Identifying employment and other work-related opportunities with employers through marketing candidates directly into employers
09/01/2020 - 09/20/2021
Regional Sales Manager
As well as the General Manager of the Macclesfield branch, I was also the Regional Manager for Stockton Heath, Bramhall & Knutsford. I was responsible for the region’s marketing, recruitment, sales, and performance, as well as 12 employee’s individual performances. As Regional Manager my duties included but were not limited to: • Recruitment, interviewing, onboarding, and inducting of each clubs’ new starters • To ensure all sales targets are set and communicated across the North West team • Analyse and present weekly, monthly, and quarterly club sales performance to the Franchisee and Directorship team • To deliver nationwide sales, marketing, and performance training both remotely and in person across the Franchisee’s 16 UK clubs. • Holding daily and weekly sales conference calls to keep each club on track to hit their club and individual KPIs
07/15/2019 - 09/19/2022
General Manager
Driving forward performance in all areas of membership sales & member retention; Building a strong relationship with key stakeholders and senior management; Managing and leading the sales team from the front; Effectively managing and coaching the range of Membership Advisor’s & PT’s that report to this role; Responsible for the budgetary and marketing cost control of the site; Preparing and submitting weekly and monthly reports to senior managers on key performance metrics; Being a friendly face for our members, to encourage member retention and honest feedback; Achieving sales targets as defined by monthly and annual objectives.
07/15/2019 - 11/13/2017
Senior Membership Advisor
I oversaw the sales team at Macclesfield and managed KPI's, outreach efforts, social media, and member relations. It was my responsibility to make sure the club hits its sales target monthly and maintain high morale amongst the team to reach our goals, whilst still conducting all the core duties of an Anytime Fitness Membership Advisor. Managing the company’s social media and social media strategy, gathering leads from a range of outreach methods, processing sales, and managing direct debit payments, assisting the GM with the arrears process, and finally, ensuring all members of our gym were happy to retain the membership base.
11/13/2017 - 04/17/2017
Memberships Sales & Receptionist
In this role, I promoted membership sales and develop the health club’s gym member database. My responsibilities included: Conducting show-arounds of the facilities to potential new members & converting sales, upselling membership add-ons (e.g., PT sessions, spa retail), assisting in the management of the gym and spa social media to drive membership enquiries, taking new membership payments and debt collection, general reception duties and customer service
10/20/2014 - 04/17/2017
Digital Marketing Coordinator
In June 2015, I was internally promoted to Digital Marketing Coordinator after spending just 8 months in my previous role as Marketing and Communications Assistant at DJS Research. I was with the company for 2.5 years and gained valuable experience in Business Development and Marketing. At DJS Research, my core roles were (but not limited to): Business development and sales, running social media campaigns and managing several social media accounts at one time, managing a company’s PR strategy, content writing for the web, email marketing, composing press releases, processing advertising and sales enquiries, and networking with stakeholders with regards to the Marketing process.
07/21/2014 - 10/20/2014
Social Media Apprentice
At Sir Bobby Charlton’s charity, Find A Better Way, my responsibilities revolved around the management and creation of the charity's social media and digital marketing strategies, as well as increasing the charity’s social following.